MARKETING PLAN

The development and implementation of the Marketing Plan is perhaps one of the most important aspects of the services any Broker provides. I am 100% confident with the resources and marketing platform that I have access to through Sotheby’s International Realty, I can provide the very best exposure for any property that I list for sale. I sit down and develop a specific marketing plan for each and every property with a focus on where I believe the Buyer may originate from. Beginning with preparing marketing materials, which includes professional photography, use of drone or aerial photography if needed, a 3D Matterport interactive tour providing a complete floorplan, a Virtual tour, and sometimes a video. For properties that are currently under construction, I prepare Virtual renderings and floor plans to show what the end product will look like! We also create glossy high quality brochures and flyers and then we are ready to hit the market running! I still do extensive print advertising which is local, regional and in some cases international. I provide the greatest possible exposure on the internet…. and as a premier agent on Zillow and Realtor.com, any interested buyer will be directly contactby me when requesting information online. Being exposed on the Sotheby’s International Realty Website, your property is seen on the most looked at luxury property website in the world! I also utilize Facebook and social media marketing to target specific markets where my experience has shown me a buyer may likely come from. I have an extensive amount of tools at my disposal and a huge network of clients, and other brokers that I share your property with in an effort to assure that you get the best possible price the market will pay!